Visual identity project for Innocent, a candidate running for the presidency of Gabon in Central Africa. The mark at the right of the name is the map of the country and the year, which can split off and be used on buttons, etc.
Catskill Cryo hired Worksight to develop their visual branding and collateral material. Cryotherapy, which literally means “cold therapy,” is a technique where the body is exposed to extremely cold temperatures for several minutes. Cryotherapy can be delivered to just one area, or you can opt for whole-body cryotherapy. The mark reflects the degree of coldness, the circular nature of the cryo unit, and the double “C” in the name itself.
Mount Sinai vote early poster created for internal screen projections and posters. The iconography includes various medical treatments around a checkmark to signify voting.
Logo design by Worksight for an educational startup helping middle and high school students learn to express themselves through writing.
The 0 in 50 doubles as a halo in this 50th anniversary campaign logo for St. Michael’s World Apostolate in Queens, NY. Blue (purity) and Red (passion) are the colors associated with the Virgin Mary, as is gold for a 50 year celebration.
Worksight created the visual identity and site design for this New York City based law firm. Tendy Law provides a sophisticated, boutique outside general counsel practice advising midsized corporations, not-for-profits and financial institutions regarding all corporate matters. See the site design here.
Graphically translating a drawing (for an app icon promoting a STEMI catherization aid) to line-based vector art begins with a reductionist lens on your eye. The outlines, gone. The inconsistencies in line weight, gone. the gradation, gone. What we’re after is power by the simplest means.
Recently completed, this is one of those formal ideas where the cap sat so nicely on the C that it was hard to ignore. Simple two-color mark and lockup.